Norfolk-based specialist supplier of UK-designed LED lighting and control, previously TLS Pixelite, has launched its new rebranding and its new name, TLS Lighting. TLS Lighting revealed a fresh and consolidated company image to “reflect the company’s evolution and future direction.”
From its origins as Technical Lighting Solutions, founded by Alan Reeves in 2007, the company has grown from strength to strength offering innovative and high-quality control systems for LED lighting as well as bespoke manufacture and design of lighting solutions for customers. The company’s range of constant voltage DMX LED drivers is unsurpassed for quality and productivity, offering up to 1200W and greater functionality than in its closest competitor in a more cost-effective package.
TLS Lighting CEO, Alan Reeves, revealed that he instigated the re-brand for the purpose of consolidation and simplification, “to create a stronger brand for our customers to identify with, drawing upon the solidity upon which TLS was built.”
As the keystone to any brand identity, the logo for TLS Lighting was an important decision. The logo recruits the three letters, TLS, ensuring the brand DNA moves forward with the company.
The TLS Lighting website now boasts a new portal from which visitors are invited to click on one the company’s many prestigious projects, view its premium lighting and control system products as well as learn more about lighting control in its technical knowledge section.
Alan added, “Taking the time to clarify what TLS Lighting stands for and what it represents to its customers is a very important step that makes an important impression at this stage of the company’s journey. It was important for me to keep the letters in the name and logo as a permanent reminder of the strength and integrity that we built upon and continue to take forward with us.”
TLS Lighting is a specialist dealer for Chauvet Lighting, Chromateq, PixNet, LED Strip Studio and Luxibel. The company is an award-winning LED lighting and control solutions provider, also manufacturing the highest quality control solutions with more power and functions than are available elsewhere.