Mark Larson has joined Beat The Street USA as Head of Leasing. He will work alongside John Aikin, who is now semi-retired.
Working with COO Tim King, Larson will oversee all our US tours and bookings. In addition, he will coordinate with colleagues in Austria and the UK wherever possible on international tours.
Until recently Larson was Vice President at Hemphill Brothers where he started as a driver in 1985. He is well-known throughout the entertainer coach leasing industry among tour managers and drivers and was recently inducted into the Entertainer Motorcoach Hall of Fame, which honours long-serving members of the touring industry. Aikin was also inducted this year.