Midwich and PSCo have signed a distribution deal with Hive, the manufacturer of scalable media servers that suit any size project.
The agreement allows Midwich and PSCo to offer Hive’s range of products in the UK and Ireland and will be launched at their ‘Beyond the Pixel’ event on 20 June 2024 at Innovation House, Bracknell. Hive’s sales director, Nigel Sadler, business development manager, Sarah Cox, and co-founder/managing director, Mark Calvert delivered presentations and demonstrations at the event.
Hive has been designed from the ground up on a Linux operating system, to provide reliable playback, intuitive ease of use, and low power consumption.
“We’re thrilled to welcome Hive’s full product offering to our portfolio. We pride ourselves on the service we provide our partners and for Hive to choose us as their distribution partner in the UK&I is immensely exciting,” Lloyd Platt, Business Manager at Midwich, said. “We look forward to working together and talking to our customers about their product offering at our upcoming ‘Beyond the Pixel’ event hosted at Innovation House on Thursday 20th June.”
“We are very happy to join the Midwich Group for exclusive distribution of our entire product range within the UK and Northern Ireland. Midwich sales, marketing and first line support reach enables Hive to remain focused on our core development and growth strategies and equally agile and affordable in the AV Market,” Mark Calvert, Managing Director at Hive, added. “We are grateful to the UK Midwich team for their eagerness to represent our product and brand.”
Hive was founded by Dave Green, Trey Harrison and Calvert, who have delivered video systems for global projects including the BBC Earth Experience, Frameless London, Luna Park Theme Park, Bees at World Museum, London 2012 Olympics, Tokyo Olympics, Dubai World Expo, Eric Prydz’s HOLO, Coldplay World Tours, and the National Museum of Qatar.
