The Roskilde Festival Group and Meyer Sound renew their partnership as northern Europe’s largest continuing music festival and a global supplier of professional audio systems.
In 2018, all stages at the Roskilde Festival will deploy reinforcement systems from Meyer Sound. The company will assist in training the festival’s own technical staff in audio system design, configuration and optimisation. The partners also outlined ambitious proposals for audience education and interactive participation, as well as the formation of a new Roskilde Festival Academy for high-level training throughout the year.
In announcing the agreement, top-level management at both the festival and the company stressed the importance of their common roots and their shared commitment to musical excellence and the continued focus on developing the audience experience.
“The Roskilde Festival emerged from the counterculture of the late sixties and early seventies, a time of astonishing creativity and innovation,” said Signe Lopdrup, CEO of the Roskilde Festival Group. “As a non-profit foundation, we have maintained that same spirit, as we are driven by a passion for music and not the bottom line. In Meyer Sound, we found a partner with the same cultural heritage and with strong leadership willing to work with us to push festival sound to higher levels of quality and innovation.”
Meyer Sound Executive Vice President Helen Meyer, commented: “We feel honoured that the Roskilde Festival reached out to us for a collaboration that is absolutely unique in our industry. Certainly we will offer our extensive technical resources to ensure optimum sound quality at every stage, and at the same time the festival will give us a full-scale field laboratory for new product development and evaluation of audience response.”
Key Roskilde participants included Head of Production Bertel Baagøe, Production Manager Lars Liliengren, Commercial Partner Manager Lars Orlamundt, and Roskilde Festival Academy Project Manager Morten Büchert. For Meyer Sound, the sales manager for Scandinavia, Klaus Hansen, as well as members of the company’s education and R&D departments joined Helen Meyer.
