Glendale, California’s Kinetic Lighting has made its first purchase of Ayrton solutions, acquiring over 70 Ayrton Diablo-S fixtures from ACT Entertainment to stock its rental inventory and supply a wide range of productions the company supports.
“When our ACT rep, Eric Abad demoed Diablo for us the entire team was blown away – we were really impressed,” recalled Kinetic Lighting President, David Rosen. “We had never seen a fixture that combined a full feature set with this much output in such a compact and lightweight form factor. It checked all the boxes, and we knew it would be a great fixture to invest in.”
Kinetic intended the Diablos as a new product in its inventory, but they became something more, too. “We discovered that with its high output, great optics and well-rounded feature set Diablo can hold its own against larger fixtures,” Rosen noted. “They have been able to replace some of our larger, ageing fixtures.”
Kinetic took delivery of its Diablos in early 2020, and they were used on a number of jobs before the COVID-19 pandemic shutdown. “They proved to be popular right out of the gate,” said Rosen. “They’re so versatile that we knew they’d be used by all market segments: corporate, theatrical, TV and film. When live events were not happening we were still able to get them on TV/film projects. Now that live events are coming back the demand for the Diablos is only increasing.”
Overall customer feedback reports that Diablo’s “phenomenal optics, full feature set, size and weight can’t be beat,” he noted. “Diablo is so advantageous to so many projects, and they make transport and logistics much more efficient.”
Kinetic was the first company in the LA market to invest in Diablos, setting a trend that other rental facilities have followed. “We’re glad to see that other companies have picked them up as well. Now we have a cross-rental market with our colleagues,” said Rosen. “That speaks to the popularity of the fixture among all kinds of users.”