Leading Madrid-based AV distributor Video Cine Import S.A. (VCI) has been announced as Avolites’ new distributor for Spain, investing in the company’s entire product range. VCI, formed in 1999, distributes professional lighting equipment, predominantly for the AV and entertainment sectors.
“We’re thrilled to be able to offer all products from a respected brand such as Avolites for the Spanish market,” said Pilu Baselga, Marketing Assistant at VCI. “We feel that it is hugely beneficial for us as a company to carry Avolites’ full range of lighting controllers, from the Titan One to the Arena console, and from dimmers to their Ai line of industry-leading media servers, to cover all market needs. We’re sure they will perfectly complement our stock and offer added value to all of our customers by diversifying our range. The prestige that Avolites products offer will be great for our company – and the brand already has such a great following.”
VCI has already hosted 2 Avolites training days, presented by the company’s Gonzalo Herranz along with Avolites’ Javier Pastor. “We believe that training is extremely important in the events and stage lighting sector,” said Herranz. “It allows us to obtain valuable feedback from our end users and reinforce our one-on-one relationships with them. As expected, the feedback from the training days was very positive and we are really excited to be working with Avolites’ equipment alongside our customers.”
Pastor commented: “Working with VCI and Gonzalo Herranz is just what Avolites needs for the Spanish market. After the great job Bofill y Asociados did for many years, we feel this new partnership will continue to offer the best support and local service possible. We were very excited to hold the first Avolites Official Certification in the country, and we would like to congratulate all of the Avolites users who attended.”
Baselga concluded: “We recognise the strong presence that Avolites has in the market and are confident in being able to do a great job together, increasing the positive image that comes to us from technicians and companies – the true protagonists of all our work.”