Cliff Eldridge has been named as the new Chief Financial Officer of Second Warehouse.
The strategic appointment, effective immediately, is an important part of the resurgence of the redesigned and rejuvenated Second Warehouse as it rolls out across Europe and the United States.
Eldridge is best known for his tenure as CFO at Meyer Sound. He spent more than two decades with the company, supporting the growth of the American manufacturer before deciding to step back from the role in early 2022. His appointment will add further gravitas to the experienced leadership team at Second Warehouse, comprising CEO, Phil Van Peborgh; Head of Sales, Will Lewis; CMO, Barney Jameson and Founder, Stuart Kerrison.
“Cliff’s appointment is a serious statement of intent from Second Warehouse,” said Van Peborgh. “We have worked carefully to ensure we have all of the right foundations in place to position Second Warehouse as the trusted platform for Pro AV cross rental, and Cliff is a vital part of that strategy. His depth of experience and the respect he commands across the industry make him a valuable addition to our leadership team.”
“It is a real honour to join the leadership team of Second Warehouse at such an exciting moment for the company,” added Eldridge. “The industry needs this platform as a way to ensure that time and money aren’t wasted when rental companies look to meet increasing demands. My role will be to provide the financial oversight that will help Second Warehouse to keep pace with these needs as we provide this essential service.”
“I’m delighted to have Cliff on board as we continue to grow Second Warehouse,” concludes Van Peborgh. “His knowledge and expertise will help to drive the company forward while we strive to meet the demands of our expanding user group.”
Eldridge can be contacted via email on cliff@secondwarehouse.com.